Thinking

Content at…Scope

An interview with Stephanie Coulshed (she/her), Content Design Programme Lead at Scope.

Weeknotes

What I’m working on right now.

The rush to get things done by April and reflections on imposter syndrome.

The second week back at work was all about being clearer with yeses and nos, and priorities in general.

Unmoderated highlighter testing, getting a new project moving, and maximising my time.

A guide to prioritising tasks as a content team. The homework you need to do first, prioritisation frameworks to use, and pitfalls to avoid.

Get an in-depth understanding of what content strategy is and how it can benefit charities, with practical tips on creating one tailored to your organisation and its goals.

We’re going back to basics with a simple guide to help you understand content strategy: what it is, why it matters, what it covers, and beyond.

A study of 50 different charity blogs. See the findings, common mistakes and tips for a better blog.

I’m drawn to anything that promises to save time, make life easier, or help me do a better job. This is a snapshot of my current toolkit and how I’m using it.

A blog used to be an ubiquitous part of any arts and cultural organisation’s website. But that’s changing. I carried out a study of 30 different arts and culture blogs - see my findings and what I learnt about best practice.

Why does PDF content persist when it sucks so much, and how can you get rid of it?

One of my clients used the best metaphor for bad, organisation-focused websites the other day: a car boot sale. I was so struck by the comparison, that I had to write about it.

Like this? Get more, straight to your inbox.

Sign up and get new blog posts emailed to you. Plus, get the 10 Things newsletter: articles, opinions, tools and more curated to spark ideas and make connections for anyone who’s interested in content with purpose. No more than four emails a month. Unsubscribe whenever you like.