Thinking

10 reflection and writing exercises to help you take stock of your content career.

Weeknotes

What I’m working on right now.

Handovers and website meltdowns.

The rush to get things done by April and reflections on imposter syndrome.

The second week back at work was all about being clearer with yeses and nos, and priorities in general.

Why does PDF content persist when it sucks so much, and how can you get rid of it?

One of my clients used the best metaphor for bad, organisation-focused websites the other day: a car boot sale. I was so struck by the comparison, that I had to write about it.

What do Lego and information architecture (IA) have in common? Yes, I’m doing one of those ‘what can we learn from a totally unrelated thing?’ posts.

Content people don't have to fix everything, everywhere, all at once. Really.

In the first instalment of my new content strategy agony aunt series, someone asks what it means to deliver a content strategy.

It’s the end of the year, so that means it’s time for a round-up of the 10 links that got the most clicks out of everything I shared in my newsletter, 10 Things, in 2022.

Why content strategy is a great investment for charities, not just in terms of meeting users needs, but in generating income.

Is your homepage a bit ‘meh’? The real problem might not be what’s on the page, but how you’re deciding what to put on the page.

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