Why it might be time to stop speaking content, and start speaking business. Learn how to translate content impact into language that leaders actually care about.
Weeknotes
What I’m working on right now.
Unmoderated highlighter testing, getting a new project moving, and maximising my time.
2024 was a fight from end-to-end.
This week I got excited about a tool for content models and a new 'Content at...' interview
Whether or not to delete content is one of those ‘big’ content questions. It can be a polarising one too. So what's the right answer?
Auditing is the content equivalent of showering and brushing your teeth: it's basic hygiene. Plus, the benefits are huge. So why isn’t everyone auditing all the time?
Ten Things is my newsletter. Every other Monday morning I share ten eclectic links designed to spark ideas and make connections. These are the top ten Things of the year, according to clicks from readers.
I read a blog post recently which argued that the concept of tone in brand voice is a 'scam'. This is one of a few discontented rumblings I've heard recently about tone. I agree with a lot of the criticism, but I'm not ready to give up tone as a section in my voice guidelines yet. Here's why.
As a solo consultant, I’m drawn to anything that promises to save me time, make my life easier, or help me do a better job. This is a snapshot of my current toolkit and how I’m using the things in it.
Here’s what I read in 2020. Or more accurately, everything I read until I got a dog and reading became impossible.
Ten Things is my newsletter. Each edition has ten links to interesting, thought-provoking, useful or beautiful things from the worlds of content, digital, business for good, culture and beyond. These are the top ten Things of the year, according to clicks from readers.
Tips, tools, and templates to help you build a coronavirus help website for your community.
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